Speakers

Sam Pearce is a strategic publishing consultant, author, and founder of SWATT Books, a boutique consultancy specialising in helping business owners, thought leaders, and coaches publish books that actively grow their business.

With over a decade of experience and more than 250+ published titles, Sam is known for her no-nonsense, strategy-first approach to publishing ' positioning books not as vanity projects, but as high-leverage business assets. Her work is underpinned by her proprietary framework, The Write Strategy, which focuses on alignment, quality, ownership, distribution, and integration.

Sam's clients have gone on to secure speaking opportunities, increase their fees, win awards, and build global authority off the back of their books. She is a regular speaker on publishing, authority-building, and the future of books in the AI era.