Focus on The Balkans and Eastern Mediterranean
Doing business in the Balkans presents an unpredictable and potentially complicated environment. The EU financial crisis most notably left Greece and Cyprus in a catastrophic state, something the former is yet to make a full recovery from. A fragile banking system and growing migrant crisis has reportedly rekindled historic tensions between Croatia and Serbia, adding further instability to the region.
"Doing business in the Balkans presents an unpredictable and potentially complicated environment"
The rest of the Eastern Mediterranean requires a mass of knowledge to be obtained before any venture into the countries to the east of the Mediterranean Sea. Highly publicised crises in Syria and Lebanon, as well as the deadly conflict between Israel and Palestine mean any opportunities available come with tremendous risks.