Amplify: scale your global content without losing cultural precision

Modern campaigns need to move quickly across markets, channels, formats and languages.

Amplify is Resonance’s scale and technology pillar. It helps brands localise, version and deliver high-volume multilingual content more efficiently, while keeping native linguistic expertise at the centre of the process.

We use automation and AI where they create speed and commercial efficiency, but we keep human judgement where it matters most: meaning, tone, cultural relevance, brand safety and final quality.

What we help you scale

Amplify can support:

• Multilingual campaign versioning
• Website localisation
• AI-assisted machine translation workflows
• Linguist-in-the-loop post-editing and QC
• Subtitling and SRT creation
• Burnt-in subtitles and video localisation
• Automated content transfer and API-led workflows
• Human voice over production
• Authentic AI Voice Overs using Authorised Voice Replicas
• Large-scale asset delivery across formats, markets and channels

Authentic AI Voice Overs

Our AI voice over offer is built around Authorised Voice Replicas, or AVRs: real people’s voices, ethically sourced and used with consent. This allows brands to create multilingual voice overs that sound more natural, local and human than generic synthetic voice options.

Native linguists direct and review the process, checking pronunciation, grammar, punctuation, idiom, tone and cultural fit.

Why it matters

Amplify is for brands that need more markets, more assets and more speed, but cannot afford to lose control of quality or brand voice.

It allows teams to use AI and automation intelligently, while ensuring the final content is still guided, checked and refined by people who understand the language, culture and audience.

Need to scale global content, video or voice over production? Talk to Resonance about the right blend of automation, AI and human expertise.